I produced all content for the Squarespace Instagram channel in Q1 ‘19. We were constantly examining our extensive list of impressive clients for interesting stories to feature. We deemed February “Wellness Month,” targeting users who were feeling inspired by the chance to restart with the new year.
One of our biggest feature was Lauren Nash of Black Girl in Om, a platform geared at making holistic living more accessible and community-oriented for women of color.
We worked with Lauren to create a wonderfully zen 10+ minute guided meditation that was featured on the BGIO website and Instagram page, as well as on our own channel. Our in-house motion graphics designer created a colorful and serene animation to run with the voice-over.